Drive Engagement with Cannabis-Friendly Marketing Campaigns
We help dispensaries, growers, and cannabis product brands reach their audiences with custom marketing strategies across social media, email, SMS, and local platforms.
Cannabis Marketing Services That Convert
You can’t run ads like other industries, so we get creative.
Our digital marketing services are designed to build community, drive traffic, and keep your brand visible on the channels that matter most.
Social Media Content
and Campaign Planning
Email and SMS
Marketing Automations
Google Business Profile,
Yelp, and Maps Setup
Local Targeting & Audience
Segmentation
Organic Content
Strategy and Link Building
Performance Tracking,
Analytics, and ROI
Whether you need help launching a new brand, filling events, or re-engaging your customer base, we’ll build compliant campaigns that actually get results.
Social Media Management for Cannabis Brands
From dispensary drops to product launches, we help you stay consistent and creative on platforms that allow cannabis content.
Our team handles everything from planning to posting so you can stay focused on the bigger picture.
- Monthly content calendars with timely, relevant posts
- Branded graphics and reels tailored to your products and events
- Platform management for Instagram, Facebook, LinkedIn, and more
- Community engagement and follower interaction strategies
- Visuals optimized for compliance and aesthetic
We understand the guidelines and limitations of each platform and build social content that plays by the rules while standing out.
Email & SMS Campaigns
Keep your audience in the loop and coming back for more.
We design and automate cannabis-friendly email and SMS campaigns that drive engagement, promote sales, and nurture loyalty.
- Campaign strategy, segmentation, and scheduling
- Promotional and educational email content
- SMS offers, reminders, and event alerts
- List management and subscriber growth
- Tools like Klaviyo, Mailchimp, Postscript, and Springbig
We help your business stay visible, trusted, and top-of-mind in local search results- especially when customers are nearby and ready to buy.
Organic Growth & Link Building
Long-term cannabis marketing success depends on organic visibility. We help brands grow their search presence through smart, sustainable strategies that attract the right traffic and build authority.
- Strategic link building campaigns tailored to your niche
- Outreach to cannabis-friendly blogs, publishers, and directories
- Local and industry-specific citations that strengthen trust signals
- Collaboration with content teams to boost shareability and rankings
- Ethical, white-hat practices that align with Google’s guidelines
This is where SEO and marketing meet, driving visibility, improving traffic, and increasing conversions without relying on paid ads.
“Dank Budz built us a site that not only looks amazing, but actually brings in traffic. They handled everything: design, hosting, SEO, content… and totally got the cannabis vibe.”
– Illinois Dispensary
Local Listings & Reputation Management
Local presence is everything for dispensaries and cannabis storefronts. We make sure your business shows up in all the right places and looks legit when it does.
- Google Business Profile setup and optimization
- Yelp, Apple Maps, and Bing Places listings
- Ongoing updates to hours, photos, and info
- Review generation strategy and response support
- Local keyword targeting and listing consistency
We help your business stay visible, trusted, and top-of-mind in local search results- especially when customers are nearby and ready to buy.
Analytics & Campaign Optimization
Marketing without tracking is just guessing. We provide clear insights into how your campaigns are performing and use that data to improve results over time.
- Monthly reports with KPIs, engagement, and conversions
- Social, email, SMS, and local performance tracking
- A/B testing for subject lines, content, and timing
- Platform insights from Meta, Google, Klaviyo, and more
- Actionable recommendations and strategy updates
You’ll always know what’s working, where to improve, and how your investment is paying off.
Cannabis Digital Marketing Frequently Asked Questions
Can cannabis brands run digital marketing campaigns?
Yes, just not the same way traditional brands do. We create organic, compliant campaigns that drive results without relying on paid ads.
What platforms do you support?
We work with Instagram, Facebook, Klaviyo, Mailchimp, Postscript, Springbig, Google Business Profile, and more.
Can you help us with promotions or product launches?
Absolutely. We plan timed campaigns across email, SMS, and social to support launches, events, drops, and seasonal sales.
Do you handle posting or just content creation?
Both. We can fully manage your channels or provide content and strategy for your in-house team to post.
Do you offer organic marketing strategies?
Yes. Our digital marketing is built around organic growth- including content planning, local SEO, audience engagement, and link building. We help you grow visibility and traffic without depending on paid ads.
How does link building fit into my digital strategy?
Link building supports your SEO and builds domain authority, which helps all your digital efforts perform better. We include it as part of broader strategies where visibility and rankings are key.
Can you connect my digital campaigns with my CRM or loyalty system?
Definitely. We work with tools like Springbig, Alpine IQ, Blaze, and custom platforms to make sure your campaigns and customer data are connected.
Do I need a big following for social media to work?
Not at all. We help brands at all stages create relevant, local content that attracts the right followers and turns engagement into foot traffic or sales.
Is all your content compliant with cannabis rules?
Yes. We tailor content to follow the guidelines of Meta, Google, and cannabis-specific platforms, while still being engaging and on-brand.
What Our Clients Say
“Our SMS and email response rates jumped fast. We finally have a consistent plan for social and local marketing, and it actually fits the cannabis space.”
— Operations Manager, Cannabis Merch Brand
Let’s Make Your Marketing Work
Whether you’re starting from scratch or need help scaling, we’ll create cannabis-friendly campaigns that drive results and keep you connected to your customers.
Explore
Continue Your Cannabis Learning with Dank Budz
Cannabinoids are an essential component of the therapeutic and psychoactive effects most people seek when they consume cannabis. However, they are far from the only important compounds found within our favorite plant. Keep reading to learn more about cannabis science.
